Nor-Tech Executive Profiles

David E. Bollig President and CEO

With a background in computer programming and technology sales, David Bollig started Nor-Tech in 1998. He saw the way other computer companies were being run; that customer service did not seem to be a priority. He knew he could do better and brought along the best account executives that he knew. Their first successes were with Minnesota businesses, but they quickly expanded nationwide. Nor-Tech achieved an annual revenue of $27 million in the first 3 years.

Many of Nor-Tech’s employees have been there since the beginning. The company
pioneered the concept of onsite daycare and they continue to be an empowering, family-focused workplace.

Over the years, David has led the company’s evolution from components distributor to systems builder to cluster computer builder. He explains, “The future for cluster computing is very bright. It’s going mainstream. Now even small companies are benefiting from it–smart companies know they need cluster computers to fully leverage their data.”

David’s current responsibilities include overseeing all aspects of the organization from the smallest logistical details to developing corporate strategy. He lives by the credo that Nor-Tech will never have an upset client—something that the company continues to achieve. As he puts it, “Always give people more than they expect–there are no traffic jams along the extra mile.”

Numerous awards range from being named to Entrepreneur Magazine’s Hot 100 list of the fastest growing companies in the U.S. 3 years in a row to a prestigious CRN innovation award. He received a degree in Computer Programming from Brown Institute in 1992 and studied business at the University of Nebraska, Omaha.

As the President and CEO of Nor-Tech, David’s philanthropic activities have included gifting 20 new computers to the Lakewood School in Cottonwood, Minn. to honor 4 young students that lost their lives in a school bus accident. He is also very active in his church community.


Jeff Olson Executive Vice President

Jeff joined Nor-Tech in 1998. It was an exciting opportunity to be part of a startup and participate in the decision-making and direction of the company. After working with larger companies in the technology industry, he was convinced that clients would be served better in Nor-Tech’s more dynamic, nimble environment.

At Nor-Tech, Jeff still works with a few long-time clients, but he mainly oversees purchasing, procurement, and the daily activities of the company. His responsibilities also include collaborating, negotiating, and building relationships with suppliers and vendors.

He has a major influence on what products the company carries and what they promote to clients. When seeking new products and vendors Jeff always tries to stay ahead of the market.

He continually moves in the direction of higher-end hardware and software in order to set Nor-tech apart from the competition. All of Nor-Tech’s vendors have a long-standing reputation in the industry, but Jeff is particularly proud of Nor-Tech’s partnerships with Microsoft, Intel, Lenovo, and Seagate.

Jeff is convinced that the focus on server and supercomputer integration with onsite and remote technical services will continue to drive Nor-Tech’s success well into the future.

Jeff works hard to build long-lasting relationships with clients and further his reputation as one of the most honest and fair people in the technology industry. During his career, Jeff has won several vendor sales awards for volume and all around performance and was twice a company-wide salesperson of the year. Jeff volunteers for the Salvation Army and has volunteered for an animal rescue organization that shelters animals until they can be placed in homes.


Dominic Daninger Vice President of Engineering

Dominic has more than 40 years of experience in the computer industry dating back to the era of Intel’s 4-bit 4004 CPU. He started working as the Engineering Manager at Reason in 1991 where he headed design, development, and project engineering—including hardware and software development. When Reason was acquired by Nor-Tech in 2003, Dominic made the transition.

At Nor-Tech, Dominic heads new product development with special emphasis on HPC and high-end storage products. He manages a team of technicians and engineers focused on development, integration, and field service. Dominic’s goal is for his team to service all clients so exceptionally that they become references for new clients.

His professional accomplishments include: CCNA/Qlogic/InfiniBand Specialist certification, and membership on Microsoft’s HPC Advisory board.

Dominic received a B.A. in Business Administration from St. Paul’s Metropolitan State University with additional technical college education. He is active in his church and community and is a long-term member of advisory boards for several educational institutions. He is also a private pilot.


Jay Erickson Director of Sales

A primary reason that Jay decided to join Nor-Tech in 2001 was that he held synergistic views with President and CEO David Bollig on how clients should be served.  He noticed that, while many companies say the client comes first, Nor-Tech lives it. Working at Nor-Tech has given him the opportunity to serve his clients at the highest level. At Nor-Tech, his responsibilities include:

  • Determining annual unit and gross-profit plans
  • Establishing  sales objectives
  • Implementing national sales programs
  • Maintaining sales volume and product mix; and establishing and adjusting selling prices
  • Working with employees: recruiting, selecting, orienting, and training; and also scheduling, assigning and following up on results
  • In addition, he generates his own sales; functioning as another sales executive

Jay is dedicated to developing long-term relationships with all clients. He thrives on helping them get the best possible solution and return on their investment. His bottom line is that clients should be delighted with Nor-Tech’s products, pricing, and service both before and especially after the sale.

Prior to joining Nor-Tech, Jay attended the University of Minnesota and pursued a career with Best Buy where he helped with the initial launch of computers as a category. While working in the industry before Nor-Tech’s inception, Jay was ranked as the #4 sales rep in the U.S. and became a perpetual recipient of the President’s Club award shortly after entering the industry. He has been recognized for exemplary performance, promoted to leadership or held leadership roles at every company where he has worked.

Jay has been active with Big Brothers of Minneapolis–a mentoring program for boys whose fathers are absent; Feed My Starving Children – where he packs relief food packages; Adopt-a-Family (through the Trinity Mission); and The Michael J Fox Foundation (Team Fox Twin Cities) where he assisted with the Celebrity Golf Tournament and is a guest speaker on the effects of Parkinson’s disease.

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